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About me

Senior Sitecore Architect of great digital experiences

I’m Robbert Hock, your Senior Sitecore Architect dedicated to crafting extraordinary digital experiences. With over 17 years of expertise, I’ve been deeply immersed in the world of Sitecore, helping clients worldwide unlock the full potential of the Sitecore Experience Platform (DXP), including headless Sitecore projects and Sitecore’s latest SaaS offering: XM Cloud.

With 15 consecutive Sitecore MVP titles (2010-2024), I’ve been recognized as one of the top experts in the field. From dynamic campaign websites to intricate multi-site & multi-language platforms, leveraging Next.js and Sitecore JSS, I thrive on delivering solutions that not only meet but exceed expectations. My passion lies in innovation and pushing boundaries, whether it’s winning the prestigious Sitecore Experience Award or pioneering groundbreaking projects.

Beyond the code, I’m deeply rooted in the Sitecore community, co-founding the Sitecore User Group Netherlands (SUGNL) and the renowned Sitecore User Group Conference Europe (SUGCON). As a speaker and thought leader, I love sharing insights and empowering others to succeed.

But let’s cut to the chase—your digital success. Whether you’re dreaming of a game-changing campaign or a transformative digital strategy, I’m here to bring your vision to life.

Let’s chat and turn your digital aspirations into reality.


Where does the name Kayee come from?

The name “Kayee” has its roots in one of my all-time favorite movies, the timeless action classic “Die Hard” (1988). As John McClane, portrayed by Bruce Willis, faced off against the formidable Hans Gruber amidst the chaos of Nakatomi Plaza, one unforgettable moment stood out—the iconic phrase “Yippie-Ki-Yay.”

Inspired by the resilience and tenacity exemplified by McClane, “Kayee” emerged as a nod to the spirit of overcoming challenges and pushing boundaries. Just as McClane never backed down, I approach every project with the same determination and drive, striving to deliver extraordinary digital experiences that surpass expectations.

"Interview at the Sitecore User Group Conference (SUGCON) 2015 in Eindhoven, The Netherlands for Catching Exceptions"

Active Sitecore Community member

Developing Sitecore experiences since 2008 and active Sitecore Community member since 2012. I'm one of the founders of the Dutch Sitecore User Group in The Netherlands (SUGNL) and co-founder of the highly successful Sitecore User Group Conferences (SUGCON) in Europe.