As we approach the end of 2025, the Sitecore MVP nomination season has officially opened once again (November 1–30, 2025) for the 2026 MVP awards. As part of the tradition, I’m using this moment to reflect on my contributions to the Sitecore community since the previous nomination round in November 2024.
This year marked my first year at uxbee, and as a 16x Sitecore MVP, it has been a joyful, inspiring, and truly remarkable Sitecore year. Below is a complete overview of the work I’ve done to support, strengthen, and contribute to the Sitecore ecosystem over the past 12 months.
Community Contributions & Activities
December 2024
- Dec 19 — Served as a reviewer for the Sitecore MVP 2025 applications.
- Dec 24 — Published: Improving Publishing Performance with Edge Runtime Publishing in Sitecore XM Cloud.
March 2025
- Mar 3 — Published: Speaking at SUGCON Europe 2025.
April 2025
- Apr 3-4 — Attended SUGCON Europe 2025
- Apr 3 — Participated in the Sitecore Marketplace Ideas Meetup with the Sitecore product team during SUGCON.
- Apr 4 — Delivered a lightning talk at SUGCON Europe 2025 in Antwerp, Belgium.
- Apr 11 — Published: Recap: SUGCON Europe 2025 – Synchronizing Sitecore XM Cloud with Azure DevOps.
May 2025
- May 1 — Provided expert commentary as a 16x MVP for the CMSWire article: Dave O’Flanagan out as Sitecore CEO After One Year; Eric Stine In. I was quoted extensively throughout the piece.
- May 16 — Published: Video of my SUGCON Europe 2025 presentation now available.
- May 23 — Published: A first introduction to the Sitecore Marketplace SDK.
- May 26 — Published: Understanding the Sitecore Marketplace SDK Architecture.
June 2025
- Jun 17 — Published: Three ways to retrieve large sets of data with the Content Hub WebClient SDK.
September 2025
- Sep 19 — Participated in Sitecore Marketplace SDK meetups with the Sitecore product team, supporting product feedback and community alignment.
November 2025
- Nov 3 / Nov 6 – Attended the Sitecore MVP Summit 2025 in Orlando, USA
- Nov 3 / Nov 5 – Attended Sitecore Symposium 2025 in Orlando, USA
- Nov 4 — Provided expert input for the CMSWire article: Sitecore Unveils SitecoreAI — and a Vision for Smarter Digital Experience. Again, I was interviewed and quoted multiple times.
- Nov 4 — Published: My Experience in the Sitecore Symposium 2025 Hackerspace.
Sitecore MVP Lunch Meetups Attended
- March 19, 2025
- April 16, 2025
- May 21, 2025
- June 18, 2025
- July 16, 2025
- August 20, 2025
- November 19, 2025
These meetups remain a meaningful place to collaborate with fellow MVPs, exchange ideas, and connect with Sitecore leadership & product teams.
Presentations
This year I presented at SUGCON Europe 2025 in Antwerp, Belgium on Synchronizing Sitecore XM Cloud with Azure DevOps, a fast-paced 15-minute lightning talk where I shared how we at uxbee tackled a very real challenge: keeping lower Sitecore XM Cloud environments in sync with production.
Slides: Download the slides here
Sitecore Open-Source Contributions
Open source remains one of the most impactful ways to support the Sitecore community. This year I contributed code as well as continued maintaining several well-known projects.
New Contribution
Sitecore AI Meme Generator (Hackerspace App)
https://github.com/rhockUxbee/marketplace-hackerspace-meme-generator
Created during the Sitecore Symposium 2025 Hackerspace in Orlando, this repository contains the source code for the AI-powered meme generator app I built as part of the innovation challenge.
Maintained Community Repositories
I continue to maintain and support the following public open-source repositories:
- https://github.com/KayeeNL/sitecore-module-docker-asset-image-creator
- https://github.com/KayeeNL/Sitecore.DataExchange.Gutters
- https://github.com/KayeeNL/SI-Snitch
- https://github.com/KayeeNL/sitecore-sif-autoinstall-publishingservice
- https://github.com/KayeeNL/Community.Foundation.RemoteCacheKick
- https://github.com/KayeeNL/KayeeDictionaryServiceDemo
- https://github.com/KayeeNL/xmcloud-sug-jaipur-byoc-demo
These repositories continue to help Sitecore developers worldwide in their daily work and project automation.
My Goals for 2026
With the announcement of SitecoreAI at Sitecore Symposium 2025, I’m gearing up for 2026 to be my year of AI. Over the past five months, in my evolving role as AI Solutions Architect at uxbee, I’ve been diving deep into AI frameworks, models, tools, and architectures.
In 2026, my focus will shift to putting all that exploration into action—figuring out how we can truly leverage AI within the Sitecore ecosystem. I’m especially excited about extending SitecoreAI with custom agents, experimenting with Agentic Studio, and creating AI-focused Marketplace apps built natively for the SitecoreAI platform.
The future for the Sitecore community is incredibly exciting, and there’s so much ahead to explore.
To everyone submitting their MVP applications: I wish you the best of luck in being selected for this prestigious recognition.
Here’s to an amazing 2026—full of innovation, growth, and plenty of Sitecore-ing!
Good luck with your Sitecore MVP nominations!
Robbert


